1. Introduction

SteadyStewardship ("we," "our," or "us") is dedicated to protecting your privacy. This Privacy Policy explains how we collect, use, disclose, and protect your information when you visit our website steadystewardship.sbs or book our yacht charter services.

By engaging with our services, you agree to the data practices outlined in this policy. This policy aligns with applicable privacy regulations, including the Personal Information Protection and Electronic Documents Act (PIPEDA) and other pertinent Canadian privacy laws.

2. Information We Collect

2.1 Personal Information

We gather personal information that you voluntarily provide when you:

  • Reserve a yacht charter
  • Reach out to us via our website or phone
  • Subscribe to our newsletter
  • Complete forms on our site
  • Take part in surveys or promotions

This information may include:

  • Name and contact details (email, phone, address)
  • Payment information (secured through third-party providers)
  • Charter preferences and requirements
  • Emergency contact details
  • Dietary restrictions or medical information (if provided)

2.2 Automatically Collected Information

When you browse our site, we automatically collect certain data about your device and usage patterns:

  • IP address and location data
  • Browser type and version
  • Pages viewed and time spent on the site
  • Referring sites
  • Device details (type, screen resolution, etc.)

2.3 Cookies and Tracking Technologies

We employ cookies and similar tracking technologies to enhance your experience on our site. These tools help us:

  • Remember your preferences
  • Analyze site usage and performance
  • Deliver personalized content
  • Improve our services

You can manage cookie preferences through your browser settings or our cookie consent banner.

3. How We Use Your Information

We use the collected information for the following purposes:

  • Service Delivery: To provide yacht charter services, process bookings, and communicate about your reservations
  • Customer Support: To respond to inquiries and offer assistance
  • Payment Processing: To handle payments and manage billing
  • Safety and Security: To ensure safe operations and protect against fraud
  • Marketing: To send promotional materials and updates (with your consent)
  • Website Improvement: To analyze usage patterns and enhance site functionality
  • Legal Compliance: To comply with applicable laws and regulations

4. Information Sharing and Disclosure

We do not sell, trade, or rent your personal information to third parties. We may share your information in the following scenarios:

4.1 Service Providers

We may disclose information to trusted third-party service providers who assist with payment processing; website hosting and maintenance; email marketing; analytics and performance monitoring; and customer support.

4.2 Legal Requirements

We may reveal your information if required by law or in response to legal processes, court orders, emergencies, or investigations of potential fraud or illicit activity.

4.3 Business Transfers

In the event of a merger, acquisition, or sale of business assets, your information may be transferred as part of the transaction.

5. Data Security

We implement appropriate technical and organizational measures to protect your personal information from unauthorized access, modification, disclosure, or destruction. These measures include encryption, secure servers, access controls, regular assessments, and employee training.

However, no method of transmission over the internet or electronic storage is wholly secure. We cannot guarantee absolute security of your information.

6. Data Retention

We keep your personal information only as long as needed to fulfill the purposes for which it was collected or as required by law. Typical retention periods:

  • Charter bookings: 7 years (tax/legal)
  • Marketing communications: until you unsubscribe or delete
  • Website analytics: 26 months
  • Customer support: 3 years from last interaction

7. Your Rights and Choices

You have rights such as access, correction, deletion (where permitted by law), data portability, opting out of marketing, and cookie control. To exercise these rights, contact us using the details below.

8. Third-Party Services

8.1 Google Analytics

We use Google Analytics to analyze site usage. You can opt out via the Google Analytics Opt-out Browser Add-on.

8.2 Social Media

Our site may link to social platforms with their own privacy policies.

8.3 Payment Processors

Payments are handled by PCI DSS-compliant third-party processors.

9. International Data Transfers

Your information may be transferred to and processed in countries other than United Kingdom. We apply appropriate safeguards in line with applicable privacy laws.

10. Children’s Privacy

Our services are not aimed at children under 13, and we do not knowingly collect their data. If you suspect a child has provided information, please contact us promptly.

11. Changes to This Privacy Policy

We may update this Privacy Policy to reflect changes in practices or legal requirements. We will inform you by posting the updated policy, emailing registered users, or displaying a notice on our site. Continued use after the effective date indicates acceptance.

12. Contact Information

If you have questions about this Privacy Policy or our data practices, please reach out:

SteadyStewardship — Privacy Officer
43 Bedford Street
London WC2E 9HA
United Kingdom

Phone: +44 20 7946 0958
Email: [email protected]

13. Compliance with Google Ads User Consent Policy

We adhere to Google Ads user consent policies. You can modify cookie/tracking preferences at any time using our cookie settings.